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Positive reviews can have a fundamental impact on making sure traffic flows from search engines to a product or e-commerce store. A recent study of 1,000 different consumers, 7,000 reviews of products and 450,000 searches on Google found that products with a positive review saw searches rise by as much as double those without. The …

As more of us embrace the idea that fashion doesn’t need to be focused on London and other major capitals of the world, it is great to see that Harrogate Fashion Week is back and more popular than ever. For those who own a fashion photography studio in London or across the UK, this is …

The headline of this article is likely to surprise many readers, particularly given the array of warnings and reports detailing the struggles of retailers across the world. However, it appears that the luxury clothing and apparel market is bouncing back strongly despite continued challenges faced due to the pandemic. As professionals in ghost mannequin photography, …

The integration of technology, fashion and retail continues at pace, with H&M the latest retailer to pilot incorporating exciting technology in the customer experience. Initially available at US COS retail outlets, the aim is to offer US shoppers a seamless payment experience, improved delivery and return options and personalised styling services. That sounds like an …

For those working in the e-commerce fashion photography industry, it is never great to hear leading retailers talk negatively about potential tax legislation being implemented by the government.Recently, a combination of industry bodies and retailers have come together to try and persuade Rishi Sunak, the Chancellor to reject a potential new sales tax aimed at …

A fantastic story to share today from two of the leading fashion, design and furniture companies, H&M and Ikea parent company Ingka Group. They have begun a pilot scheme called Atelier100, focusing on designers and creatives based in London. For anyone working in a fashion photography studio or clothing photography in London and the wider …